Senior Growth Manager - Italy to Nigeria

Ambition has no passport. That belief is why LemFi exists. We're the financial engine for people the world wasn't built to serve, the millions who move countries to build something better and find the financial system hasn't caught up with them yet. We started with remittances: the money people send home to the people they love. Now we run multi-currency accounts, Savings, eSIMs and Credit. Because staying connected to home and building somewhere new are not two separate things. They never were.

About the role

As the Growth Manager for the Italy-Nigeria corridor, you'll drive LemFi's expansion across Nigerian communities in one of our most critical markets. This is a growth role that requires you to be equally comfortable traveling to key diaspora hubs to build physical community presence and managing high-leverage organic growth. You will direct influencer negotiations, manage external agencies, partners, and key community leaders, and execute grassroots field marketing.

You'll spend 3 to 5 days every few weeks in a new Italian city, representing LemFi at Nigerian community events, building partnerships, rigorously tracking campaign performance, and accelerating user acquisition. You're embedded in the communities we serve, acting as both a strategic thinker and a ground-level operator. You will work across paid channels, organic strategy, local agency partners, and product teams to drive massive user acquisition in this market, while serving as the internal voice of the user.

What you'll build and own

• Travel acrossItaly 3 to 5 days every few weeks, establishing on-the-ground presence in new cities. Attend community events, build and expand LemFi's community networks, network with local leaders and organizations, and grow relationships that build deep, ground-level trust.

• Develop and execute comprehensive user acquisition strategies tailored to Nigerian ex-pat communities in Italy. Own growth targets for assigned markets and optimize campaigns using data and insights.

• Source, negotiate directly with, and manage Italy/Nigeria-focused influencers, creators, key community leaders and external agencies to drive scalable organic growth.

• Lead community-driven initiatives to build trust, awareness and advocacy for LemFi. Organize and participate in local events, meetups and forums. Build and maintain strong relationships with community leaders and grassroots partners implementing tracking mechanisms to measure the exact customer acquisition cost of your offline activities.

• Identify, negotiate and manage partnerships with relevant organizations and businesses to accelerate user growth. Ensure partnerships deliver mutual value and measurable outcomes tied directly to user acquisition.

• Conduct ongoing market research to understand user needs, behaviours and preferences. Provide actionable insights to Product and Marketing teams. Serve as the internal voice of the user, representing community perspectives in decision-making.

Your experience

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