SEO, Content & Marketing Specialist

Position Type: Full Time

Location: Philippines (Remote)

Schedule: Monday-Friday, 9AM - 5PM Australian Time (fixed)

About the Company

Our client is an AU-based company specializing in Finance, Accounting, and HR support services. They provide a comprehensive suite of outsourcing and consulting solutions designed to enhance performance and drive productivity across diverse industries.

About the Role

Our client is seeking a dynamic and innovative SEO, Content & Marketing Specialist with a versatile skill set encompassing marketing strategy, SEO expertise, design understanding, and proficient content creation.

The ideal candidate will contribute to our financial services platform by optimizing content for Google, managing WordPress-based content, and enhancing user experience. Beyond your experience, we are also looking for someone who is professional and possesses impeccable English language communication skills both written and verbal.

Responsibilities

• Content Strategy & Creation: Develop high-quality, SEO-optimized content tailored to financial services, ensuring it is engaging, accurate, and aligned with brand voice and messaging across all platforms.

• SEO & Keyword Research: Conduct in-depth keyword and topic research to inform content strategy, applying SEO best practices to improve search visibility and organic performance.

• Content Management (WordPress): Manage, publish, and update website content using WordPress, ensuring consistency, accuracy, and optimal user experience across pages.

• Marketing Collateral Development: Assist in the creation of various marketing materials, including brochures, flyers, and other assets to support campaigns and brand initiatives.

• Marketing Planning & Campaign Support: Prepare well-researched content plans and campaign ideas, supporting the execution of marketing initiatives that drive engagement and business growth.

• UX Optimization & Website Improvements: Analyze web analytics and user feedback to identify UX improvements, and collaborate with the development team to implement enhancements that improve user journeys and conversion.

• Creative Strategy & Innovation: Think creatively to generate new marketing ideas and opportunities, and present innovative strategies to expand brand reach and audience engagement.

• Market & Industry Research: Conduct research on industry trends, competitor activity, and relevant events, identifying opportunities for partnerships, participation, and offline marketing initiatives.

Competencies and Qualifications

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